Where to Spend Love to Shop Vouchers? Online and In-Store Options
You can spend Love2shop vouchers at hundreds of UK retailers, both in-store and online, including major high street brands, fashion stores, home retailers, food outlets, and selected digital platforms.
As someone who has received Love2shop vouchers on more than one occasion, I know how exciting, and sometimes confusing, it can be to figure out where and how to use them.
The good news is that these vouchers are widely accepted across the UK, giving you access to popular high street stores, online retailers, and even restaurants.
Whether you’re holding a paper voucher, a physical gift card, or a digital e-gift, there are plenty of ways to make the most of it.
Key points to know:
- Paper vouchers are used in-store only
- Gift cards can be used in-store at participating retailers
- E-gift cards must be redeemed online before use
What Are Love2shop Vouchers and Gift Cards?

Love2shop provides three main spending options: paper vouchers, gift cards, and e-gift cards, each designed for different ways of shopping across UK retailers.
Paper vouchers are the simplest option and can only be used in-store at participating high street shops, working much like cash at the till. Love2shop gift cards, often called Flexecash cards, are swipeable in eligible stores and allow users to check balances or manage funds more easily.
e-Gift cards are fully digital and must be redeemed online through the Love2shop portal before use. After conversion, they become a retailer-specific gift card, usable online or in-store depending on the brand. Knowing which type you have matters, as each follows different spending rules carefully.
Why Are Love2shop Vouchers So Popular in London?
London’s diverse retail landscape makes it a perfect playground for Love2shop voucher holders. The capital city is packed with flagship stores, fashion outlets, entertainment venues, and restaurants, many of which accept these vouchers, making them extremely practical for residents and visitors alike.
The popularity stems from:
- Convenience: With more than 20,000 participating locations across the UK, it’s easy to find a retailer nearby.
- Choice: Whether you want to buy groceries, treat yourself to new clothes, or enjoy a meal out, there’s something for every preference.
- Flexibility: Love2shop vouchers make ideal gifts, offering recipients the freedom to choose what they truly want or need.
Londoners often use these vouchers during seasonal sales, special occasions, or as budget aids, especially with rising living costs in the city.
Where Can You Spend Love2shop Paper Vouchers In-Store?
Love2shop paper vouchers are a popular choice for workplace rewards and physical gifts. While they can only be used in-store, they’re accepted across a wide range of UK retail categories, making them useful for everyday essentials, gifts, and occasional treats.
Understanding which retail categories accept paper vouchers helps you plan your spending and avoid wasted trips.
Retail Categories That Accept Love2shop Paper Vouchers
Category What You Can Buy Typical Use
Fashion & Footwear Clothing, shoes, accessories Everyday wear, seasonal shopping
Home & Department Stores Home essentials, electronics, gifts Household items, small appliances
Health & Beauty Cosmetics, skincare, pharmacy items Personal care and wellness
Jewellery & Gifts Watches, jewellery, occasion gifts Birthdays, anniversaries, celebrations
Groceries & Food Food shopping, drinks, wine Reducing weekly grocery costs
Dining & Leisure Restaurant meals, casual dining Eating out and experiences
Books & Stationery Books, cards, office supplies Education, gifts, work essentials
These categories cover most everyday shopping needs, which makes paper vouchers surprisingly flexible despite being limited to physical stores.
Before visiting a retailer, it’s always a good idea to confirm acceptance at your local branch, as participation and product restrictions can vary by location.
Top London-Area Retailers Accepting Paper Vouchers
Retailer Name Category In-Store Use Only Typical Locations
Argos Home & Electronics Yes High streets, shopping centres
Boots Health & Beauty Yes Nearly every major London area
TK Maxx Fashion/Home Yes Westfield, Oxford Street
Pizza Express Dining Yes City-wide
Clarks Footwear Yes Oxford Circus, Stratford
Remember to always check with the store beforehand, as some branches may opt out of the scheme or impose restrictions.
Which London Retailers Accept Love2shop Gift Cards?

Gift cards offer similar advantages to paper vouchers, but come with added functionality. These are preloaded with a monetary value and can be used like a debit card at participating stores. They’re especially handy if you prefer something you can carry in your wallet and check balances online.
Londoners will find them widely accepted at retailers such as:
- M&S: Ideal for clothing, groceries, or home items.
- Boots: A reliable option for health, beauty, and pharmacy needs.
- Schuh & Foot Locker: For trainers and footwear.
- Currys: For electronics and appliances.
- Robert Dyas: Useful for household tools, kitchenware, and tech.
Gift cards are often the preferred format for PayPoint-purchased Love2shop options.
Can You Use Love2shop Vouchers or Cards Online?
You can use Love2shop vouchers or cards online, but it depends entirely on the format you have. Paper vouchers cannot be used online under any circumstances and are limited strictly to in-store purchases.
Love2shop gift cards may work online with certain retailers, but in most cases they are designed primarily for in-store use and acceptance varies by brand. The most online-friendly option is the Love2shop e-Gift card.
These digital vouchers must first be redeemed through the official Love2shop redemption portal. Once there, you select a participating online retailer, such as ASOS or Uber Eats, and convert your Love2shop balance into that retailer’s own e-gift card. After the exchange is complete, you can shop online as normal using the new digital card.
How to Redeem Love2shop e-Gift Cards Online?

Redeeming e-gift cards is straightforward but essential to understand before planning your purchase.
Steps to Redeem:
- Visit the Redemption Portal: Go to the official site where you can redeem digital vouchers.
- Enter Your Voucher Code: Input the code sent via email.
- Select a Retailer: Choose from available partners like ASOS, The Body Shop, Just Eat, or Costa.
- Confirm & Receive: You’ll receive the selected store’s gift card to use online or in-store, depending on the brand.
Real-time Example:
A London-based user recently received a £30 Love2shop e-voucher. She visited the redemption site and exchanged it for an Uber Eats card. That evening, she used it to order dinner from her favourite local Thai restaurant without spending a single pound from her bank account, an excellent way to enjoy a night in while saving money.
What Food and Dining Options Accept Love2shop?
Eating out or ordering food with Love2shop is both possible and enjoyable, if you know where to go. While options are slightly more limited than fashion or homeware, food-related redemption is still rewarding.
Top Choices for Food & Dining:
- Pizza Express: Perfect for a dine-in experience with family or friends.
- Waitrose & Iceland: Use vouchers to stock up on quality groceries.
- Laithwaites: Great for wine lovers or gifting.
- Uber Eats (via digital redemption): For ordering takeaway across London.
- Costa (via e-Gift card): Your daily coffee can be on the house.
Make sure you verify whether food partners accept paper vouchers, gift cards, or digital cards to avoid surprises at checkout.
What Experiences and Travel Options Can Be Booked with Love2shop?

One of the often-overlooked benefits of Love2shop vouchers is their applicability to leisure and travel. If you’re more into experiences than retail, there are fantastic ways to spend your balance.
As someone who enjoys gifting experiences, I recently used my voucher for a spa day at Champneys, a much-needed break from the London hustle. Booking was seamless after converting my e-gift, and the feeling of using a voucher for something memorable was incredibly rewarding.
Travel Options Include:
- Love2shop Holidays (UK breaks, hotels, car hire)
- Red Letter Days experiences
- Theme parks such as Gulliver’s World
- Adventure activities with Go Outdoors
These options turn a standard voucher into something far more special, creating memories rather than just buying products.
What’s the Difference Between Love2shop Vouchers, Cards, and e-Gift Cards?
Understanding the difference between Love2shop vouchers, gift cards, and e-Gift cards can save you time and frustration at the checkout. Each option is designed for a specific way of shopping, so knowing which one you have helps you use it in the right place.
Difference Between Love2shop Vouchers, Cards, and e-Gift Cards:
Feature Paper Voucher Gift Card (Flexecash) e-Gift Card
In-Store Use Yes Yes No
Online Use No Limited Yes
Requires Online Redemption No No Yes
Flexibility Moderate High Very High
Best For Physical shops General shopping Online purchases
By understanding these differences, you can choose the most suitable option for your shopping needs and avoid issues such as attempting to use the wrong format online or in-store.
What Are the Tips to Maximise the Value of Your Love2shop Vouchers?

To get the most out of your Love2shop voucher or card, it’s worth planning how and when you spend it rather than rushing into a purchase. A little strategy can significantly increase the real value you get from it.
Consider the following tips:
- Wait for seasonal sales, clearance events, or promotional periods to stretch your balance further.
- Stack your voucher with in-store discounts, loyalty schemes, or multi-buy offers whenever allowed.
- Redeem digital vouchers early to avoid expiry dates or changes in retailer availability.
- Use vouchers for high-need purchases such as groceries, school supplies, or household essentials to free up cash elsewhere.
- For gift-giving, convert balances into flexible e-gift cards that offer recipients more choice and convenience.
Using these strategies helps your voucher feel like a genuine financial bonus rather than a limited-use coupon.
How Can You Check the Latest Retailers Accepting Love2shop?
Retail partnerships can change from time to time, meaning some stores may stop accepting certain Love2shop formats while new retailers may be added. Because of this, it’s important to double-check before planning a trip or making a purchase.
To stay updated and avoid disappointment:
- Use the official Love2shop redemption portal for the most accurate and current information.
- Download or review updated retailer lists provided by Love2shop.
- Contact the store directly to confirm acceptance, especially for high-value purchases.
- Look for in-store signage at the entrance or checkout showing Love2shop compatibility.
Taking these steps can help you avoid wasted journeys, checkout issues, or unexpected refusals at the till.
Conclusion
From my experience, Love2shop vouchers are more than just a quick gift, they’re an opportunity to shop smarter and treat yourself or others with meaningful purchases or experiences.
Whether I’ve used them for a new outfit, a relaxing spa visit, or dinner out in London, they’ve always offered value, flexibility, and convenience.
So, whether you’re holding a traditional voucher, a sleek Flexecash card, or a digital e-gift, you’re in for a rewarding shopping experience, as long as you know where and how to spend it.
Frequently Asked Questions
Do Love2shop vouchers expire?
Yes. Most vouchers have expiry dates printed on them. Check your balance and expiry via the official platform.
Where can I buy Love2shop gift cards in London?
You can find them in most PayPoint locations, which are widely available across the city.
What if my Love2shop card doesn’t work in-store?
Verify the balance and retailer acceptance. If issues persist, contact customer support.
Are there any restrictions on what you can buy with Love2shop?
Yes, some retailers exclude items like alcohol, tobacco, or gift cards.
Can I exchange my Love2shop voucher for cash?
No, vouchers and cards are non-exchangeable for cash under the terms and conditions.
What happens if I lose my Love2shop voucher or card?
Lost paper vouchers may not be replaced. Register your gift card to enable support in case of loss.
Can I use Love2shop for gifts like birthdays or weddings?
Absolutely. These vouchers are versatile and make excellent presents for any occasion.